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Brands Need to Make UX a Priority as Google Algorithm Ever Changing

December 8th, 2020 | by: Steve Pollack | Posted in : Customer Service , Marketing, New Technology, Websites, Digital Trends

Google announced that user experience (UX) will factor significantly into their site rankings starting in 2021. Google is calling this the Page Experience signal. This move aims to level the playing field so that the Davids can be at the top of the page with the Goliaths. Great news if you had been considering ramping up your site’s UX.

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In 2020, QR codes finally became Cool

September 17th, 2020 | by: Steve Pollack | Posted in : Marketing, Services, New Technology, Digital Trends

The quick response (QR) code has become one of the biggest symbols of the pandemic. According to Juniper Research report, some 5.3 billion QR code coupons will be redeemed by smartphones by 2022.

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Chrome's Requiring HTTPS Seeks to Cut Web Tampering

February 6th, 2020 | by: Steve Pollack | Posted in : New Technology, Websites

Chrome's HTTP warning seeks to cut web surveillance, tampering. As this becomes the industry stndard, you're going to see a rash of "not secure" warnings thanks to a new version of the Google browser that flags unencrypted sites. So Why haven't we been using HTTPS all along?

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