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Tips For Staging Your Home For Fall

October 1st, 2020 | by: Tina S. | Posted in : Marketing, Real Estate Tips, Holiday Tips

Staging can be a major step in marketing your home. Staging leads to amazing listing photos (important in today’s virtual world), which is usually the first step of attracting a buyer to view a potential home. While that potential buyer is scrolling through thousands of listings online, you want yours to stand out from the crowd.

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Low Interest Rates: Buyers should focus on Payment Not Price

October 9th, 2019 | by: Steve Pollack | Posted in : Marketing, Real Estate News, Local News

Now is the time to take advantage of low interest rates. Many buyers are incorrectly focusing on the price of the house, when they should be focusing on what their monthly payment will be over the life of the loan.

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Numerous SM Sold Clients Make The Hollywood Reporter's annual list of top Real Estate Deal Makers

September 25th, 2019 | by: Peter Kiefer | Posted in : Marketing, Luxury, Client News, Real Estate News, Local News

There may be a chill in the L.A. housing market, but many SM Sold clients real estate dealmakers are on The Hollywood Reporter's annual list. Just when it seemed L.A.'s luxury real estate market was cooling off — the median home price in the second quarter of 2019 was down 7 percent over the same period last year, according to Douglas Elliman — some eight- or even nine-figure deal closes, upending that narrative.

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