Social Media

Top of Mind is a Top Producer

November 30th, 2016 | by: Steve Pollack | Posted in : Marketing, Services, Social Media, Real Estate Tips

What’s the most annoying thing about being a Real Estate Agent? When you see your friend or family member just bought or sold their house with another agent! Sounds unlikely, but it’s a real issue. The issue is not that you’re not a good agent; it just takes a lot of consistent and creative work to keep top of mind to potential clients. And when we say all the time, we mean every single day. So what’s the trick to remind everyone you’re a full time agent who’s out there ready to serve? There are many solutions but in this age social media is the front-runner.

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A Guide to Lead Follow Up

November 18th, 2016 | by: Sara Johnston | Posted in : Customer Service , Real Estate Tips, Digital Trends

The most important aspect of being a successful Real Estate Agent is lead generation, but quality lead generation is the true key into becoming a top producer. Quality leads are not only hard to find and determine, but hard to keep without diligent follow up and service. Don’t waste your time on low-probability prospects, start by at least determining who doesn’t need your services, so you can focus on those who do. And with all the advancements in technology, there are countless ways to find your personal style with your clients.

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Smart Home Technology Is Here To Stay

November 8th, 2016 | by: Sara Johnston | Posted in : New Technology, Digital Trends

It’s been two years since Amazon introduced its home tech gadget called Echo. This gadget is extremely popular and now Google is jumping in with a completive product – Google Home. What place do these gadgets have in our homes, in our lives, and our future?

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